Spoken Evidence

Reappraising Anxiety as Excitement Before Speaking

Relabel your pre-speech nerves as excitement to actually perform better.

Reporter · · 10 min read
Cover illustration for “Reappraising Anxiety as Excitement Before Speaking”
Speaking Anxiety · September 29, 2026 · 10 min read · 2,275 words

The sweaty palms, the racing thoughts, the sense that everyone in the room can hear your heartbeat: none of that means something is wrong with you teleprompter.com. That describes most rooms you'll ever stand up in. That's most rooms you'll ever stand up in.

Age affects it more than most people assume. Confidence, in other words, looks less like a fixed trait and more like something that accumulates, so anxiety isn't a permanent verdict on your character.

What almost everyone gets wrong is the fix. If a room full of nervous speakers is asked what they should do about the racing heart and the tight chest, an overwhelming majority will say some version of "calm down". It's the default advice, the one printed on motivational posters and repeated by well-meaning managers before quarterly presentations. But what if the instinct to calm down is exactly backwards? What if the arousal you're feeling isn't a malfunction to suppress, but raw material you're simply mislabeling? That's the question the rest of this piece works through. Younger audiences hit hardest: only about a quarter of 16–24-year-olds say they feel confident speaking to an audience, compared with a strong majority of adults over 45.

What is happening in the body when nerves spike before you speak

Before any of that reframing can make sense, it helps to know what's actually firing under the hood. The moment you register an audience as evaluative, meaning people are watching, judging, and you can't easily walk away, your body runs the same emergency sequence it would for a physical threat: heart rate climbs, adrenaline floods the bloodstream, cortisol rises, and attention narrows to the perceived danger.

Call it an amygdala hijack, borrowing the shorthand: the brain's threat-detection center doesn't distinguish especially well between a circling predator and a semicircle of colleagues waiting for you to say something coherent. Visibility, judgment, no easy exit, an uncertain outcome, all of it lights up the same ancient alarm system.

The cost appears in the prefrontal cortex, the part of the brain responsible for planning, word retrieval, and keeping your argument in order, exactly where you'd least want it. When the amygdala takes over, it pulls resources away from the prefrontal cortex, the part of the brain responsible for planning, word retrieval, and keeping your argument in order. That's why your mind can go blank mid-sentence. It's working memory getting hijacked in the moment, redirected toward managing a threat that, in most conference rooms, poses no actual danger. It's working memory getting rerouted, in real time, toward managing a threat that, in most conference rooms, is not actually going to bite.

Trying to force that arousal back down rarely works, because the surge is largely automatic. Telling yourself to relax while your sympathetic nervous system is fully engaged is a bit like telling a kettle to stop whistling by turning down the volume. The body resists the downshift. So the arousal stays, the suppression effort adds a second job on top of the first, and the speaker is now fighting two battles instead of one.

Why anxiety and excitement are the same signal with different labels

Anxiety and excitement are, physiologically, nearly the same event. Both are high-arousal states. Both involve a racing heart, heightened alertness, and a jolt of adrenaline. The body, left to its own devices, doesn't file these under separate folders.

That overlap has a name in the research: arousal congruency. Because anxiety and excitement are at the same energy level, relabeling one as the other asks the brain to make a small cognitive move, a shift in valence, positive instead of negative, rather than a large physiological one. Compare that to the advice everyone reaches for by default: talking yourself down from anxious to calm. Anxious-to-excited only asks for the second half.

Picture two dials on a soundboard. One controls volume, the other controls tone. Trying to go from anxious to calm means yanking both dials at once, turning the volume down and flipping the tone from harsh to warm. Trying to go from anxious to excited means leaving the volume exactly where it is and just flipping the tone. Same energy, different meaning. The fuel in the tank doesn't change. What changes is the story your prefrontal cortex tells about why the tank is full.

Neuroimaging backs this up in a fairly specific way: cognitive reappraisal, the act of consciously reinterpreting a feeling, activates the prefrontal regions tied to planning and impulse control, while at the same time damping activity in the amygdala. It's a narrow, almost surgical shift. The intensity of the feeling holds steady. Only its label, and the brain region interpreting that label, moves.

What Brooks's research found across karaoke, public speaking, and math

Consider karaoke night as an unlikely laboratory. That's essentially what happened in Alison Wood Brooks's 2014 study, published in the Journal of Experimental Psychology: General out of Harvard Business School. Participants were asked to sing, in front of others, the kind of task that reliably produces sweaty palms and half-hearted mumbling. Before singing, some were coached to say "I am excited." Others tried to calm down. The excited group sang better, based on pitch and volume tracked by karaoke software.

That alone might read as a cute, low-stakes finding. But Brooks didn't stop at singing. She ran the same basic test across public speaking and math performance, three domains that share almost nothing in terms of skill, stakes, or audience. That breadth rules out a narrower explanation: if the effect only worked for karaoke, you could chalk it up to something quirky about performing pop songs in public. The pattern held across a speech given to strangers and a timed math test taken alone, which suggests the mechanism is about arousal and how it gets labeled, not about music or crowds specifically. It's about arousal and how it gets labeled.

The intervention itself was almost embarrassingly small. No breathing exercises, no weeks of coaching, no elaborate visualization ritual. Just a sentence, spoken aloud: "I am excited." Or, in some conditions, a simple written prompt reading "get excited". Compared with people who tried the conventional route and told themselves to calm down, the people who reappraised their nerves as excitement reported feeling more excited, and they performed measurably better.

The shift underneath isn't just a mood upgrade; it produces a change from a threat mindset to an opportunity mindset, and that shift in mindset, not just the feeling, is what does the work. Brooks's framing describes a shift from a threat mindset (something bad is about to happen to the person) to an opportunity mindset (this is a chance to do something well). That shift in mindset, not merely the shift in feeling, is what appears to drive the better outcomes. Feeling excited is nice. Thinking like someone with a shot at winning is what actually moves the needle.

Brooks later expanded this line of work for a general audience with TALK: The Science of Conversation and the Art of Being Ourselves, published by Crown in 2025. It is not a detour from the karaoke study; it is the same researcher continuing to dig into why some people navigate high-stakes talking, whether on a stage or across a dinner table, with more ease than others.

How the reframe changes what an audience perceives, not just how you feel

So far this has all been about the speaker's internal experience. But the reframe doesn't stay internal, and that's arguably the more interesting part. People who reappraise their stress as passion tend to be perceived by others as more competent. The audience reads something real off of you. It's reading something real off of you.

Why would that be? Circle back to the cognitive-resource point from earlier: anxiety and its suppression both eat into working memory. A speaker actively trying to hide nervousness, steadying a shaking hand, forcing a level voice, is spending mental bandwidth on concealment. That's bandwidth not being spent on the actual content of the talk, or on reading the room, adjusting pace, noticing when the audience leans in or drifts off.

A speaker who has reframed the same arousal as excitement isn't fighting a second battle. All that cognitive real estate that would have gone toward hiding the shake in the voice is now free to go toward the argument itself, the timing of a pause, the choice to slow down on the important line. The opportunity mindset doesn't just feel different from the inside. It changes what the speaker does, in ways an audience can actually see: more eye contact, more responsiveness, less of that stiff, overly rehearsed quality that reads as guardedness.

This reframes the whole exercise. The goal was never simply to feel less miserable before walking on stage. It was to redirect a genuine physiological resource, the exact one that used to make you feel sick, toward the performance itself.

The specific verbal move: how to do the reframe in the 60 seconds before you speak

The mechanism is simple enough to describe in one line: say "I am excited" out loud, not silently, in the minute or so before you're due to speak. That specificity, out loud rather than as an internal thought, is not incidental. Vocalizing a statement recruits different cognitive processing than simply thinking it, and the act of saying it creates a small behavioral commitment, a tiny public promise to yourself that you can't quite take back once it's left your mouth.

One documented case, drawn from a speaking coach's client files, makes the mechanism concrete. A client swapped "I'm nervous" for "I'm excited," out loud, every single time, for weeks. At first, by the coach's account, it felt transparently like a trick, saying words that didn't match the internal weather. But the repetition mattered more than the initial skepticism: eventually the excitement stopped being a performance and became something closer to physiologically real, self-sustaining rather than forced.

This technique applies specifically to where the research context sits. The research context is acute, situational anxiety, the kind tied to a specific event with a clear beginning and end: a job interview, a pitch, a first date at a work function, a presentation that starts at 2 p.m. and ends at 2:20. It is not positioned as a treatment for a chronic anxiety disorder, and stretching it that far would be asking a small verbal trick to do the job of clinical care.

For people who find flat declarations awkward, instead of asserting "I am excited," ask "what am I excited about here?"

One counterpoint deserves airtime rather than a quiet edit out of the piece. Some coaches working on vocal presence argue that surface-level anxiety often masks something deeper: a fear of judgment, a fear of visibly wanting something and being seen to want it. The out-loud reframe addresses the acute spike, the adrenaline and the shaking hands. A fear of judgment, a fear of visibly wanting something and being seen to want it, can remain even after the reframe. That's a fair caveat, and one this piece isn't going to paper over: a sentence said aloud before walking into a room is not a substitute for whatever longer work might be needed on the fear itself.

Why this gets easier, and more durable, when you practice speaking regularly

None of this is a one-time trick you deploy once and then forget about, at least not if it's going to keep working. Repeatedly standing up and speaking in front of people appears to wear down the amygdala's threat response over time. The brain, given enough reps, appears to learn that the audience isn't a predator after all.

There's imaging data behind that claim. Research published in NeuroImage found that before structured cognitive behavioral training, participants showed a now-familiar pattern: low prefrontal cortex activity paired with high amygdala activity. After the training sessions, that pattern flipped. Prefrontal activity rose, amygdala activity settled down. The brain's overall response to the same stimulus, public speaking, had measurably changed shape.

Durability is the detail that matters most here, and it's the one that separates a genuine skill from a temporary hack. Work attributed to Shackman and Fox found that pairing repeated exposure with prefrontal reappraisal training produced lasting reductions in anterior cingulate threat-monitoring, the brain region tracking whether something's gone wrong, during simulated public speaking, with those gains still holding at a six-month follow-up. Six months is a long runway for something that started as a single sentence said out loud before walking into a room.

Athletes already understand a version of this, even if they'd never call it arousal congruency. Nobody expects a sprinter to feel nothing in the blocks before the gun. The pounding heart and the jittery legs are read as the body doing what it should be doing, preparing to move fast. They're read as the body doing what it should be doing, preparing to move fast. The goal was never to eliminate the arousal. It was to interpret it correctly and point it somewhere useful.

Building that same interpretation takes reps, not talent, and it takes something closer to daily habit than an occasional grand gesture: a short prompt, a recorded response, the small unglamorous repetition of putting your own voice into a room and noticing what happens. Each cycle works roughly the same way. Practice builds fluency with the reappraisal itself, that fluency raises performance, and the better performance reinforces the opportunity mindset that started the whole loop. None of it demands a personality transplant. It just asks the same racing heart to keep meaning something slightly different, one rep at a time.

Sources

  1. (PDF) Get Excited: Reappraising Pre-Performance Anxiety as Excitement
  2. PsycNET Record Display
  3. Get Excited: Reappraising Pre-Performance Anxiety as Excitement
  4. Checking your browser - reCAPTCHA
  5. teleprompter.com
  6. apa.org
  7. montclair.edu
Filed underSpeaking Anxiety

More in Speaking Anxiety